RETAIL 4.0 PROJECT
Integrated system for Made in Italy
Description
Development of innovative collections in terms of materials and style connected to the footwear sector.
The new collections will be distributed through traceability systems, digital platforms and new business models.
Objectives
- – New collection of technical shoes;
- – New men's footwear collections for licensed brands;
- – Integrated platform for the development of different sales channels;
- – Development of an innovative "virtual mirror" in physical stores.
Results
- – Development of a B2B software infrastructure;
- – Creation of capsule collections;
- – Development of the "VIRTUAL MIRROR" device.